Author Archives: Sandra Long

Dear Paco Underhill: Not Why We Buy But Should We Buy

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why we buy the science of shopping

So why do we buy? Imagine this: you’ve just entered your favorite store. The aisles are wide so you don’t feel rushed, the merchandise is highly visible and comfortable to reach even with a bad back, and the words practically jump out at you, so easy to read! So pleased are you with the layout of the store, the inviting atmosphere, the signage, music, and lighting, that you decide to keep shopping, even … Continue Reading »

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Indoor Worm Composting in Small Spaces with the Worm Factory

Posted by Sandra Long1 Comment

My adventures in Worm Composting in a small apartment begin today! Are you tired of throwing perfectly good food scraps, junk mail, cardboard, and coffee grounds into the trash? I certainly am, but for a long time being wasteful just seemed like one of the unavoidable evils of living in a small apartment and having no yard to speak of. Despite this setback, I’ve been researching different compost options all summer long, hoping … Continue Reading »

1 Comment Posted in earth friendly, green products, organic

Why I Like Bamboo Towels Better than Cotton

Posted by Sandra Long6 Comments

I encountered my first bamboo towels nearly 5 months ago, strolling around the gift shop of an exotic Chinese Garden in Vancouver Canada. The bamboo fabric was remarkably soft – so soft in fact I was determined to buy it then and there despite the high price tag of $70. I have always been a soft towel nut; unfortunately, my experience with cotton has always been a disappointment. I’ve been told, “you have … Continue Reading »

6 Comments Posted in green products, organic products